Steal These Facebook Ad Strategies That Are Working in 2024
As you already know, I'm a big fan of using ads to supercharge your growth. And maybe I’m biased, but I truly believe that Facebook and Instagram ads are still the best platform out there to do this.
Even with the rise of Tik Tok and Youtube, ads on FB and IG are still proving to be the cheapest and most effective platform for my clients to generate leads and make sales.
So in today’s blog post, I want to talk about one major step that you can prioritize right now to fuel your business growth and achieve your revenue goals this year with ads – especially if you're a coach or service-based business.
First things first, before you run ads or hire someone to help you set them up, you need to consider what your goals are.
👉 Do you want to grow your email list so you can launch a new or existing offer and have a big cash injection?
👉 Do you want to grow your roster with more 1-on-1 clients and get consistent calls booked on your calendar?
👉 Do you want to attract more ideal clients to your high-ticket group program on a regular basis?
The good news is: every single one of these goals can be achieved by running ads.
And once you have clarity around this, you can start to build out the strategy and system that aligns with your goal.
So, let's break down the strategy, shall we?
This is the #1 thing I ALWAYS get asked about and today I'm spilling the tea.
If your goal is to grow your email list and have a big launch → your focus should be on creating an irresistible lead magnet.
This could be a guide, templates, or a cheat sheet that helps your audience get a quick win. What’s great about this strategy is that you can also implement a low-ticket offer on the backend to help pay for your ad costs until you’re ready to gear up for your big launch.
If your goal is to work with more 1-on-1 clients → your focus should be on showcasing your magic with a killer case study or video.
Start allowing others to see the transformation you can provide and watch your calendar fill up.
If your goal is to attract more clients to your high-ticket progRam → your focus should be on creating a live masterclass or multiple-day challenge
so that you can invite people to and repeat a few times throughout the year. (These are crushing it right now to sell anything in the $2k to $10k+ range 🔥).
Every strategy I just shared with you has been tested and proven by my clients to work.
Now it’s up to you to put in the work and start implementing one of these into your own business.
As always, if you're loving these tips, don't hesitate to send me DM on Instagram and let me know. Your input is what inspires me to keep writing and sharing these blog posts.
WANT MORE SUPPORT? WHEN YOU’RE READY, HERE ARE THE WAYS THAT I CAN HELP YOU GROW YOUR BUSINESS:
1. Ready to create your own high-converting ads? Grab the High-Performing Ad Toolkit that’s helped thousands of business owners create click-worthy ads while saving time and the guesswork.
2. Want help creating your strategy or getting your most pressing marketing questions answered? Book a 1:1 consulting session with me.
3. Looking for Done-For-You support and help getting your ads up and running without paying monthly management fees? Apply to work with me through my VIP Ads In A Day experience.