Pivoting Business Models and Using Facebook Ads Strategically

What would you do if you built a super successful business — and then you realized it wasn’t really actually aligned with what you wanted? This is actually pretty common. I recently chatted with Adriana at Scalable Scaling, and shared how I handle this in my business, in switching from running a Facebook ads agency to helping business owners automate their growth with ads through a VIP day model. And as a bonus – there is pure gold in this episode on ad strategy, too!

Quick overview of this podcast episode:

• How I scaled my business while completely pivoting my offers to be more in alignment with what I wanted

• My perspective on ads and how important using them strategically and consistently is for gaining success

• Navigating lead magnets and consistently building and bringing in an audience that wants to buy from you

• Deciding what truly serves you will lead you to gaining the time freedom you desire

Listen to the full episode here.